the lesson. final.

This project is brought to you by the combined/morphed systematic minds of two graphic designers: Wendy + De Sando.

After an interview + research, Wendy+I came to the conclusion that our minds thought in a similar system but with a different method. We delved further to find where our systems connected and made one larger system, which our two methods as the ends of the spectrum. Both our our systems dealt with omission, whether that be based on our narratives jumping from one scene to the next, or the abstracted phrases of free form poetry. Therefore, we decided that the definition + visualization of ellipsis was the best word to name our system.

Ellipsis is defined as the omission of one or more words that are understood.

ELLIPSIS is two perspectives on the structure of information. This is the way in which all words and phrases are placed in order with meaning, but moving one piece of that information, the whole structure is at risk of changing meaning or being interpreted incorrectly. 

THE DIVERGE METHOD is restructuring information based on changing small moments that change how the viewer interprets the message. This method focuses is on the user’s ability to directly relate to the text through the English standard of reading, left to right, top to bottom. 

THE DISPERSE METHOD is the deconstruction of information to form new meaning. There is no clear focus initially, causing the viewer to search in the unknown. This method focuses on each user finding their own connection to the piece.

These methods are further explained through use of highly descriptive statements or abstractly constructed phrases. The booklets reflect the differences in method and similarities in message with corresponding pages. Basically, we compared my initial text/narrative that I was working with "Your Life As A Poet" and compared+broke down Wendy's final poetic text and found oddly enough similarities in the story being told. So, we decided to place those pieces across from each other to help future designers look more closely at how they are aiming to connect to the user. It is also to help designers look closer at their own structuring/restructuring of information.

front cover.

one method + ellipsis defined.

definition close up.

inside, opened flat.

opened with methods comparing lines.

up close text styling.

back cover.

the lesson. process.

After interviewing each other last class, Wendy + I decided that our underlying processes were very similar. So, we decided to partner up and create a booklet that encompassed both of our angles for restructuring information. We call this ELLIPSIS: a system of ideas. Our creative process, like the ellipsis is used to replace the omission of one or more words, this method is used to further explain different ways to explain ways to structure information.

cover.

inside.

nelson-atkins. the poetic. the final.

Fiesta in the Park: help Frida & Diego find their friends!

Our(Kim+my) concept revolved around finding Frida & Diego’s friends in the park; their friends were the pre-determined actions of each of the six sculptures that the Nelson-Atkins design team had selected. Each sculpture is a different tomato/friend that is a different color with a different mustache.

While in the Bloch Lobby, Museum guests will receive the booklet. From there the guests are prompted to stop by the Zócalo outside, where they will receive their map and clue sheet. Each clue is a different sculpture and friend to visit and learn about. Upon visiting each friend, the clue sheet will be punched. After having visited all of Frida & Diego’s friends, the Museum guest is to head back to the Zócalo where they will officially join the Stache Crew and receive a free bracelet.

On the back of the informational cards, there are art related activities that revolve around the action of the sculpture. It prompts the guest to draw or write about the certain action, upload online and tag the post with the Stache Crew hashtag. The Nelson-Atkins will then collect all those posts, create a slideshow and post on their Facebook and website.

all collected pieces.

pieces received between the Bloch Lobby & Zócalo.

all pieces received: map & clue sheet, informational cards, booklet and mustache bracelet.

all six friend/sculpture cards: informational fronts.

all six friend/sculpture cards: activity backs.

nelson-atkins. the poetic. process.

random hit of inspiration sketches+description on tuesday night (4-25).

BOOKLET = the idea of a pop-up struck is a nice interactive piece that shouldn't be TOO hard to do. but have the word FIESTA from the front with the tomatoes be the pop-up, so you see closer whom you're looking for + it actually LOOKS like a party. Or maybe Frida+Diego pop-up to remind the kids to find their friends!

CARDS = backside of cards can be laid out next to one another to show a very light image of Frida + Diego or spell out 'Stache Crew in the background lightly or something to tie in collecting the cards with finding friends or the 'Stache Crew. Maybe on the illustration of the tomatoes and then add in a texture or image/part of the statue that they're looking for in the mustaches; for further help/clues...and then we could make the tomatoes larger in the book; have more "foreshadowing"/clues throughout the booklet.

MAP = has a top flap that starts initially over the map so you just see the tomatoes on the map, but pulling/flipping up the top of the map reveals the clues on the hidden side of the flap. the revealed map on the paper has the current map with the tomatoes + sculpture silhouettes.

what we had by friday (4-26).

six informational cards fronts.

six informational card backs combined.

Diego informational card.

Frida informational card.

booklet front.

booklet spread 1.

booklet spread 2.

booklet spread 3/map.

booklet back cover.

folded open map + clues.

back of folded map/clues.

mK feedback.

*it's looking great

*downsize "LARGE titling typography"

what we had for monday (4-29).

six informational cards fronts.

six informational card backs combined.

Frida informational card.

Diego informational card.

booklet front cover.

booklet spread 1.

booklet spread 2.

booklet spread 3, fold out map.

booklet spread 3, fold out map.

booklet back cover.

map+clues front.

map+clues open.

map+clues back.

Our main focus was to bring in more "fun" and user interaction. We did some more research into different types of activities that children often do. One of the more inspirational moments was thinking about large puzzles, piecing them together to create one larger image; we thought that it would be interesting to add more of a welcome to the 'Stache Crew via a large puzzle image. The very light opacity of an image on the back of the informational cards would add more encouragement to go to all the sculptures to finish this mysterious image. We also kept in mind the idea that the child might run off with the map and thus leaving the parents without one. During our user testing, we saw a few moments where the child was looking at the clue wording and the parents were looking at the map; thus we felt that two maps would allow the child and adult to each have one. We also thought that one of the maps should be larger to show a more in-depth layout of the sculpture park.

nelson-atkins. the poetic. testing day + process.

the essentials: booklet, cards, bracelet.

testing family 1: deciding where to go first.

testing family 1: receiving their first information card.

testing family 1: on to the next sculpture.

testing family 1: confusion on the map + where the Turbo is located.

testing family 2: "should we help Frida & Diego find their friends?" "yes!"

testing family 2: "Which friend do you want to find next?"

testing family 2: "resting" + reading the informational cards.

Both groups provided similar comments.

The Map appeared to be "reversed" or "upside-down." Both groups flipped the card for a better directional view to fit their purpose. Suggestions that were made regarding to add in a compass for easier navigation of the map+Sculpture Park. Another confusing matter was the placement of Frida and Diego with the friends on the map; both groups thought the two were part of the search and find. 

Other possible revisions include: defining the path to "Turbo", refine some of the tomatos' placement, placing more elements into the map (building names and placement of shuttlecocks), and influencing a path to follow. 

Group One's route was based on closest placement of the tomatoes/sculptures. Group Two followed the order of the tomatoes listed; they also wanted a more distinct colors between the tomatoes.

Both groups enjoyed the concept of the search and find, the characters, information, and reward system. Other ideas for the map that Kim and I considered was: a number system, "you are here," a map for the booklet/adult section, and signage along the route.

the map+clues and informational cards.

the booklet.

feedback from Assistant Professor Michael E. Kidwell.

*add map to booklet

*add in more "warmth"

*change paper

*add color to cover, to make more part of system

*print + cut + rescan vectored mascots...seem too formal

*have text size correlate to audience