Tuesday, January 29, 2013

the practical. basic research.

Premise of "use time-based visual media (aka: video) in creating a practical experience that assists a novice in completing a relatively simple mechanical task. Although the primary focus is to clearly present relevant information, the formal/visual (aka: quest for beautiful) elements should not be ignored."
Partner is Edwing Mendez.


Ingredients
1 Bottle of your favorite white wine (This recipe is just as delicious with a good red wine, if you so choose)
1 Lemon cut into wedges
1 Orange cut into wedges
1 Lime cut into wedges
1 Peach cut into wedges
1 Cup sliced strawberries
1/2 Cup lemonade or limeade
1/2 Cup Sugar
2 shots of apricot, peach or "berry" flavored brandy
2 Cups ginger ale
Optional: one can of diced pineapple pieces with juice

Preparation
Pour wine in the pitcher
Squeeze the juice wedges from the lemon, orange and lime into the wine.
Toss in the fruit wedges (leaving out seeds if possible)
Add sliced peaches, strawberries limeade/lemonade, sugar and brandy.
Chill overnight.
Add ginger ale and ice just before serving.

Props
Pitcher
Glasses
Knives
Cutting board

Video/Angle Ideas
Stop motion to show different steps, the drink almost making itself
Panning the different scene set up
Location outside/field or inside with red velvet drapes or some other scene set up that accents


recipe from here

Friday, December 7, 2012

junior review. the presentation.

I survived, thus live on to fight another day.


PDF of my Keynote presentation.


some notes.
My connecting narrative for my review was me. The polling of professors+fans really opened my eyes more to my designs. A common incorporation that I saw was the use of psychology in my work. My brother and I were actually talking more about this the other day. The idea that one of my main ways to judge the impact and success of any given design is via the audience and their ability grasp what is being represented. The difficult aspect becomes however, the idea of how vast an audience really can be; the range in gender, age, location, experience, backgrounds, incomes, etc. Another thing that I often hold onto are memories; they're inspiring moments. Even the worst moment/event of your life can end up becoming a big inspiration; a need to improve, or fight back. The most emotional moments create the best results. Even though I see this large impact of emotions and events on people, those specific styles were not seen in my work, until the typeface specimen project. It's as if all of the emotions of my everyday life + memories that I was attempting to keep back was actually impeding emotional connection/styles in my design work.

Monday, December 3, 2012

the demo reel. the final.

The reel begins with the logo that I created to represent me and a clip from the newest KMFDM (one of my favorite bands) song “Kunst.” As of now I refer to myself as a designer as A.De Sando. It’s a shortened identity of that which is me. The logo form itself is my handwriting…it’s one of my favorite parts that make up me, so I figured that would help describe me. As this demo reel is selling my work and me, I figured it was the best fit. The texture is from a brick wall that I took while I was at Redondo Beach. California in itself is and has been an inspiration for me over the last three years. The specific tie to Redondo Beach also brings in my love of music through the Morrissey song. I included all three animations that we did this semester to focus on different aspects of my skills: kinetic type, kinetic motion, & the combination.

The one line logotype made a nice transition to the kinetic type animation and all of the text falling, thus I felt it best to start the display of my skills slowly. All three animations that I included have slightly different visual themes and I wanted to make sure that the animations slide from serious to more emotional prone. Aesthetically based on my logo and the visual aspects of the three animations, I felt that it was best to transition from text to text and image to full-blown narrative story. Based on the connotation that many have from me and what I normally design, the order was also the best to leave the baby krakens at the end. I felt that of the three animations that I did this semester, the most successful was the narrative with the baby krakens so I figured that it was best to end the reel on that animation.  

logo(textured & non).



De Sando NA reel from Anna D on Vimeo.
the demo reel.